GOLD
PHILIPPINES
Unbranded Menu
  • Leo Burnett Group Manila
  • McDonald's
  • GAMIFICATION
ADVERTISING MARKETING EFFECTIVENESS: BEST USE
GOLD
PHILIPPINES
Unbranded Menu
  • Leo Burnett Group Manila
  • McDonald's
  • Small Budget/Big Idea
SOCIAL MEDIA & INFLUENCER: Best Use
GOLD
PHILIPPINES
Unbranded Menu
  • Leo Burnett Group Manila
  • McDonald's
  • Small Budget/Big Idea
DIRECT: Best Use
BRONZE
PHILIPPINES
Unbranded Menu
  • Leo Burnett Group Manila
  • McDonald's
  • ACTIVATION & ENGAGEMENT
ADVERTISING MARKETING EFFECTIVENESS: BEST USE
BRONZE
PHILIPPINES
Unbranded Menu
  • Leo Burnett Group Manila
  • McDonald's
  • ENTERTAINMENT COMMERCE
COMMERCE AND CREATIVITY: BEST USE
FINALIST
PHILIPPINES
Facebook Live Sleep
  • GIGIL
  • Sleepwell
  • Best Use of Influencer
SOCIAL MEDIA & INFLUENCER: Best Use
FINALIST
PHILIPPINES
Unbranded Menu
  • Leo Burnett Group Manila
  • McDonald's
  • Audience Connection
AVANT-GARDE/INNOVATIVE: Avant-Garde/Innovative
FINALIST
PHILIPPINES
Unbranded Menu
  • Leo Burnett Group Manila
  • McDonald's
  • Games
DIGITAL/MOBILE: Best Use