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Real-Time Response
The Hacked Model
  • Bronze
  • SINGLE
  • BRAZIL
  • Prósper
  • Vitoria Apart Hospital
OUTDOOR: Best Use Real-Time Response
  • Fernando Lisboa - Managing Director
  • André Duque - Creative Director
  • Luis Tauffer - Chief Creative Officer
  • Kaylla Botoni - Media Manager
  • Ronaldo Campos - Account Executive
  • Dino Araújo - Producer
  • Rimaldo Sá - CEO
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FINANCIAL: Use of Discipline/Medium Public Relations
Banks: Commercial + Retail
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FINANCIAL: Consumer Banks: Commercial + Retail
Marketing + Promotions
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FINANCIAL: Use of Discipline/Medium Marketing + Promotions
Direct
 SOUTH KOREA
Money Dream
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FINANCIAL: Use of Discipline/Medium Direct
Social/Environmental Good: Brand
 SOUTH KOREA
Money Dream
  • the.WATERMELON
  • Hana Bank
  • Finalist
AVANT-GARDE/INNOVATIVE: Avant-Garde/Innovative Social/Environmental Good: Brand
Promotional Items
 SOUTH KOREA
Money Dream
  • the.WATERMELON
  • Hana Bank
  • Finalist
DESIGN: Brand Design Promotional Items
RETAIL PROMOTIONS & COMPETITIONS
 AUSTRALIA
QT Curious Currencies
  • Thinkerbell
  • QT Hotels and Resorts
  • Finalist
COMMERCE AND CREATIVITY: BEST USE RETAIL PROMOTIONS & COMPETITIONS
Travel/Leisure
 AUSTRALIA
QT Curious Currencies
  • Thinkerbell
  • QT Hotels and Resorts
  • Finalist
COMMERCE AND CREATIVITY: Products & Services Travel/Leisure
Small Budget/Big Idea
 SWITZERLAND
Thanks Roger
  • thjnk Zürich, thjnk Hamburg
  • Sunrise
  • Finalist
PUBLIC RELATIONS: Best Use Small Budget/Big Idea
Real-Time Response
 SWITZERLAND
Thanks Roger
  • thjnk Zürich, thjnk Hamburg
  • Sunrise
  • Finalist
DIGITAL/MOBILE: Best Use Real-Time Response