Small Budget/Big Idea
PUBLIC RELATIONS: Best Use Small Budget/Big Idea
OUTDOOR
NYF’IN FUNNY OUTDOOR
USE OF LICENSED MUSIC
AUDIO/RADIO: Best Use USE OF LICENSED MUSIC
Audience Connection
Hear Gear
- VML Sydney
- Colgate
- Finalist
AVANT-GARDE/INNOVATIVE: Avant-Garde/Innovative Audience Connection
INTEGRATED (MULTIPLE MEDIUMS)
ADVERTISING MARKETING EFFECTIVENESS: BEST USE INTEGRATED (MULTIPLE MEDIUMS)
Real-Time Response
SOCIAL MEDIA & INFLUENCER: Best Use Real-Time Response
Games
Baity Battle
- wunderman Thompson
- STC
- Finalist
DIGITAL/MOBILE: Best Use Games
SOCIAL COMMERCE
COMMERCE AND CREATIVITY: BEST USE SOCIAL COMMERCE
Real-Time Response
Tuenti Dollar
- Wunderman Thompson Argentina
- Tuenti
- Finalist
DIGITAL/MOBILE: Best Use Real-Time Response
Food/Drink/Restaurants
UNITED ARAB EMIRATES
PACKAGE & PRODUCT DESIGN: Products & Services Food/Drink/Restaurants