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EVENTS & EXPERIENTIAL MARKETING
The Harbin Sit Pack
  • Silver
  • SINGLE
  • CHINA
  • BBDO China
  • Anheuser-Busch Inbev (China) Sales Company Limited -Harbin Brand
ADVERTISING MARKETING EFFECTIVENESS: BEST USE EVENTS & EXPERIENTIAL MARKETING
  • Arthur Tsang - Chief Creative Officer, BBDO Greater China
  • Elvis Li - General Manager
  • Cesar Farah - Creative Director
  • Song Wu - Creative Director
  • Zoe Zhao - Senior Art Director
  • Harry Chen - Group Planning Director
  • Shin Shen - Senior Planner
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Explore Other Winners

Creative Use of Medium
 USA
I See Coke
  • VML Commerce United States & VML Dubai
  • Coca-Cola
  • Finalist
AVANT-GARDE/INNOVATIVE: Avant-Garde/Innovative Creative Use of Medium
Food/Drink/Restaurants
 USA
I See Coke
  • VML Commerce United States & VML Dubai
  • Coca-Cola
  • Finalist
BRANDED CONTENT/ENTERTAINMENT: Product & Services Food/Drink/Restaurants
Food/Drink/Restaurants
 USA
I See Coke
  • VML Commerce United States & VML Dubai
  • Coca-Cola
  • Finalist
ACTIVATION & ENGAGEMENT: Product & Services Food/Drink/Restaurants
Social/Environmental Good: Brand
 PERU
Bottle Tiles
  • VML Lima
  • Arequipeña Beer - AB InBev
  • Finalist
AVANT-GARDE/INNOVATIVE: Avant-Garde/Innovative Social/Environmental Good: Brand
WEARABLES/TRACKERS
 AUSTRALIA
FitChix
  • VML Melbourne
  • Honest Eggs Co.
  • Finalist
HEALTHSPAN: Products & Services WEARABLES/TRACKERS
USE OF LICENSED MUSIC
 MEXICO
Shout
  • VML MEXICO
  • Movistar
  • Finalist
AUDIO/RADIO: Best Use USE OF LICENSED MUSIC
Script/Copywriting
 MEXICO
Shout
  • VML MEXICO
  • Movistar
  • Finalist
FILM CRAFT Script/Copywriting
Politics & Government
 USA
Don't Be A #GarbageNewYorker
  • VML New York
  • New York City Department of Sanitation
  • Finalist
PUBLIC RELATIONS: Products & Services Politics & Government
New York City Award
 USA
Don't be a #GarbageNewYorker
  • VML New York
  • New York City Department of Sanitation
  • Finalist
THE NEW YORK CITY AWARD New York City Award
Small Budget/Big Idea
 USA
Don't Be A #GarbageNewYorker
  • VML New York
  • New York City Department of Sanitation
  • Finalist
PUBLIC RELATIONS: Best Use Small Budget/Big Idea