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EVENTS & EXPERIENTIAL MARKETING
The Harbin Sit Pack
  • Silver
  • SINGLE
  • CHINA
  • BBDO China
  • Anheuser-Busch Inbev (China) Sales Company Limited -Harbin Brand
ADVERTISING MARKETING EFFECTIVENESS: BEST USE EVENTS & EXPERIENTIAL MARKETING
  • Arthur Tsang - Chief Creative Officer, BBDO Greater China
  • Elvis Li - General Manager
  • Cesar Farah - Creative Director
  • Song Wu - Creative Director
  • Zoe Zhao - Senior Art Director
  • Harry Chen - Group Planning Director
  • Shin Shen - Senior Planner
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Explore Other Winners

Visual Effects
 USA
Navigator "Full Moon"
  • Hudson Rouge, A VML Company
  • Lincoln
  • Bronze
FILM CRAFT Visual Effects
CHALLENGER BRAND
 USA
Scent of Sanctuary
  • Hudson Rouge, A VML Company
  • Lincoln
  • Bronze
NYF AUTOSHOW: Type CHALLENGER BRAND
EVENTS + STUNTS
 USA
Scent of Sanctuary
  • Hudson Rouge, A VML Company
  • Lincoln
  • Bronze
NYF AUTOSHOW: Best Use EVENTS + STUNTS
Best Environmental/Experiential Design
 SWITZERLAND
Novartis Pavillon - Zero-Energy Media Facade
  • iart - studio for media architectures
  • Novartis
  • Bronze
DESIGN: Environmental/Experiential Design Best Environmental/Experiential Design
Technology
 SOUTH KOREA
Solar Beehive
  • INNOCEAN
  • Hanwha
  • Bronze
PUBLIC RELATIONS: Best Use Technology
COPYWRITING
 GERMANY
Extraordinary People
  • INNOCEAN Berlin
  • Kia Europe
  • Bronze
PRINT: CRAFT COPYWRITING
AUTOMOTIVE
 GERMANY
Trips
  • INNOCEAN Berlin
  • Hyundai Motor Europe
  • Bronze
PRINT: Products & Services AUTOMOTIVE
PUSHING CULTURE  (FORMERLY BRAVE WORK/BRAVE CLIENT)
 SOUTH KOREA
FACE THE FACT
  • INNORED
  • Babitalk
  • Bronze
START-UP: BEST USE PUSHING CULTURE  (FORMERLY BRAVE WORK/BRAVE CLIENT)
Earned Media
 USA
Cracker Jill
  • Ketchum
  • Frito-Lay North America, Cracker Jack
  • Bronze
PUBLIC RELATIONS: Best Use Earned Media
Women
 USA
BUICK #SeeHerGreatness
  • Leo Burnett Detroit
  • Buick
  • Bronze
PURPOSE: EMPOWERMENT Women