Technology
PACKAGE & PRODUCT DESIGN: Best Use Technology
Technology
AVANT-GARDE/INNOVATIVE: Avant-Garde/Innovative Technology
Positive World Impact
Noto Sans LIE
- Sookmyung Women's University / Hongik University
- Google Fonts
- Silver
STUDENT: Medium Positive World Impact
Travel/Leisure
ACTIVATION & ENGAGEMENT: Product & Services Travel/Leisure
Durable Goods
SHELLMET
- TBWA HAKUHODO
- Koushi Chemical Industry Co., Ltd.
- Silver
PACKAGE & PRODUCT DESIGN: Products & Services Durable Goods
BRANDED CONTENT
Translating Joy
- TBWA\BOLT Shanghai, TBWA\Juice Beijing
- BMW
- Silver
NYF AUTOSHOW: Best Use BRANDED CONTENT
Community Building
PUBLIC RELATIONS: Best Use Community Building
Earned Media
PUBLIC RELATIONS: Best Use Earned Media
Social Media
PUBLIC RELATIONS: Best Use Social Media
GAMIFICATION
ADVERTISING MARKETING EFFECTIVENESS: BEST USE GAMIFICATION