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Marketing + Promotions
Money Dream
  • Finalist
  • SINGLE
  • SOUTH KOREA
  • the.WATERMELON
  • Hana Bank
FINANCIAL: Use of Discipline/Medium Marketing + Promotions
  • Chad Song - CEO & PRESIDENT
  • Sangwoo Cha - CEO & PRESIDENT
  • Hyungkyun Oh - CREATIVE DIRECTOR
  • Soyul Lee - ART DIRECTOR
  • Jeongyeon Min - COPYWRITER
  • Yunsung So - DIRECTOR
  • Jaewan Eom - DIRECTOR OF PHOTOGRAPHY
  • Junyoung Yang - EDITOR
  • Hyunjin Park - PRODUCT DESIGNER
  • Junseok Park - CLIENT
  • Wanmo Koo - DESIGNER
  • Jongwoo Lee - SOUND DIRECTOR
  • Jeongyoon Park - SUPERVISOR COMPOSITE ARTIST
  • Hyoeun Jeon - TRANSLATOR
  • Kyungwon Kang - PHOTOGRAPHER
  • Jiwon Kim - CONSULTANT
  • Euijeong Sohn - CONSULTANT
  • Moonah Kim - ART DIRECTOR
  • Sunggu Han - COPYWRITER
  • Soeun Kim - ART DIRECTOR
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Events & Stunts
 GERMANY
THE RISE
  • Philipp und Keuntje
  • growney
  • Bronze
PUBLIC RELATIONS: Best Use Events & Stunts
Earned Media
 GERMANY
The Homeless Gallery
  • Philipp und Keuntje / Mantikor
  • Hamburger Kunsthalle / Hinz&Kunzt
  • Bronze
PUBLIC RELATIONS: Best Use Earned Media
Small Budget/Big Idea
 BRAZIL
The Hacked Model
  • Prósper
  • Vitoria Apart Hospital
  • Bronze
OUTDOOR: Best Use Small Budget/Big Idea
Real-Time Response
 BRAZIL
The Hacked Model
  • Prósper
  • Vitoria Apart Hospital
  • Bronze
OUTDOOR: Best Use Real-Time Response
ACTIVATION & ENGAGEMENT
 CHINA
Hand Washing Socializing
  • RESPECT Beijing
  • American Standard
  • Bronze
SMALL AGENCY: BEST USE ACTIVATION & ENGAGEMENT
Celebrity/Influencer
 USA
2022 Super Bowl Campaign
  • Rocket Central
  • Rocket Central
  • Bronze
COLLABORATIONS & PARTNERSHIPS: Best Use Celebrity/Influencer
Competitions & Promotional Games
 GERMANY
Oreo Cheat Cookies
  • Saatchi & Saatchi Düsseldorf
  • Mondelēz Europe/ Oreo
  • Bronze
ACTIVATION & ENGAGEMENT: Best Use Competitions & Promotional Games
Food/Drink/Restaurants
 GERMANY
Oreo Cheat Cookies
  • Saatchi & Saatchi Düsseldorf
  • Mondelēz Europe/ Oreo
  • Bronze
DIRECT: Products & Services Food/Drink/Restaurants
SPECIAL EDITION & PROMOTIONAL PACKAGING DESIGN
 GERMANY
Oreo Cheat Cookies
  • Saatchi & Saatchi Düsseldorf
  • Mondelēz Europe/ Oreo
  • Bronze
COMMERCE AND CREATIVITY: BEST USE SPECIAL EDITION & PROMOTIONAL PACKAGING DESIGN
Social/Environmental Good: Brand
 GERMANY
The choir against hate speech
  • Saatchi & Saatchi Düsseldorf
  • Deutsche Telekom
  • Bronze
AUDIO/RADIO: Best Use Social/Environmental Good: Brand