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PUSHING CULTURE
Vim Black. Fake Product. Unreal Impact
  • Finalist
  • SINGLE
  • INDIA
  • Lowe Lintas India
  • Vim
PUSHING CULTURE PUSHING CULTURE
  • Prateek Bhardwaj - Chief Creative Officer, Head of Creative, Lowe Lin
  • Sidhant Mago - Creative Director
  • Sushant Joshi - Unit Creative Director
  • Mohit Pasricha - Unit Creative Director
  • Yashwant Kambli - Creative Support
  • Anaheeta Goenka - Chief Operating Officer
  • Kunal Joshi - President
  • Arjun Hari - Associate Vice President
  • Arpita Chakraborty - Associate Vice President
  • Niraj Trehan - Sr. Brand Services Manager
  • Ekta Relan - Chief Strategy Officer
  • Sunder Venkataramani - Sr. Vice President
  • Rucha Nagavekar - Associate Vice President
  • Deepak Subramanian - Executive Director & General Manager- Homecare
  • Aditya Kasyap - General Manager- Homecare
  • Abhinav Ravikumar - Head E-commerce
  • Shilpa Suresh - Brand Director - Homecare
  • Sooraj Santhanam - Sr. Brand Manager - Homecare
  • Beena Parekh - Brand Manager - Homecare
  • Vamika Singh - Brand Manager - Homecare
  • Ankita Israney - Assistant Brand Manager - Homecare
  • Deepansh Mishra - Sr Brand Executive - Homecare
  • Samidha Nayak - Sr. Director Content
  • Zalak Shah - Manager Content +
  • Zoya Qureshi - Manager Content +
  • Blaze Coelho - Client Leadership Director
  • Sumesh Acharya - Associate Group Head
  • Avinash Jaisingh - Management Trainee
  • Ashi Gupta - Manager
  • Sayema Khan - Senior Copywriter

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Avant-Garde/Innovative
SOUTH KOREA
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STUDENT: Medium Avant-Garde/Innovative
Small Budget/Big Idea
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SOCIAL MEDIA & INFLUENCER: Best Use Small Budget/Big Idea
GAMIFICATION
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DIRECT: Best Use Small Budget/Big Idea
RETAIL STORES & E-COMMERCE
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ADVERTISING MARKETING EFFECTIVENESS: PRODUCTS & SERVICES RETAIL STORES & E-COMMERCE
PUBLIC RELATIONS STRATEGY
UNITED ARAB EMIRATES
The Homecoming
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ADVERTISING MARKETING EFFECTIVENESS: BEST USE PUBLIC RELATIONS STRATEGY
GUERRILLA
CANADA
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ADVERTISING MARKETING EFFECTIVENESS: BEST USE GUERRILLA
FILM/VIDEO < :60
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NYF’IN FUNNY FILM/VIDEO < :60
Viral
Interface Interruption
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FILM: Best Use Viral
Super Bowl Ad
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SPORTS: Best Use Super Bowl Ad