2024 WINNERS

GOLD
GERMANY
Rights against the Right - The first trademark that stops trading Nazi merch.
  • Jung von Matt AG
  • Laut gegen Nazis
  • Social/Environmental Good: NGO/PSA
PUBLIC RELATIONS: Best Use
GOLD
GERMANY
Climate Realism
  • Leo Burnett Germany
  • WWF Germany
  • USE OF DATA
PUBLIC RELATIONS: Best Use
GOLD
Goodbye Pies
  • Mischief @ No Fixed Address
  • Pizza Hut
  • Real-Time Response
PUBLIC RELATIONS: Best Use
GOLD
Opendoor Halftime Showing
  • Mischief @ No Fixed Address
  • Opendoor
  • Earned Media
PUBLIC RELATIONS: Best Use
GOLD
SWEDEN
Rewilding Mode
  • Prime Weber Shandwick
  • Husqvarna
  • Technology
PUBLIC RELATIONS: Best Use
GOLD
PERU
Hey! He is not a kid
  • VML Peru
  • Club Alianza Lima, Nike, Gatorade and Hyundai
  • Events & Stunts
PUBLIC RELATIONS: Best Use
SILVER
AUSTRALIA
Under The Avatar
  • HERO/McCann Worldgroup
  • Maybelline New York
  • Social/Environmental Good: Brand
PUBLIC RELATIONS: Best Use
SILVER
The First Edible Mascot
  • Weber Shandwick
  • Kellanova Pop-Tarts
  • Food/Drink/Restaurants
PUBLIC RELATIONS: Products & Services
BRONZE
We Put That $#!T on Super Bowl LVIII With Jason Kelce
  • Colle McVoy
  • Frank's RedHot
  • Social Media
PUBLIC RELATIONS: Best Use
BRONZE
SWITZERLAND
Giving a Voice to the unheard
  • Farner TEAM FARNER
  • Islam Alijaj
  • Effectiveness
PUBLIC RELATIONS: Best Use
BRONZE
On Wednesdays, we shop deals
  • Publicis Groupe
  • Walmart
  • Celebrity/Influencer
PUBLIC RELATIONS: Best Use
BRONZE
Translators
  • Weber Shandwick
  • U.S. Bank
  • Multicultural
PUBLIC RELATIONS: Best Use
FINALIST
GERMANY
Without Consent - A Message from Ella
  • adam&eveBerlin GmbH
  • Deutsche Telekom
  • Social Media
PUBLIC RELATIONS: Best Use
FINALIST
HONG KONG
McDiploma
  • DDB Group Hong Kong
  • McDonald's Hong Kong
  • CORPORATE IMAGE/CONSUMER SERVICES/B2B
PUBLIC RELATIONS: Best Use
FINALIST
SWITZERLAND
Giving a Voice to the unheard
  • Farner TEAM FARNER
  • Islam Alijaj
  • Social/Environmental Good: NGO/PSA
PUBLIC RELATIONS: Best Use
FINALIST
GERMANY
Memorial Route
  • HeimatTBWA\
  • StopAccidentes
  • Social/Environmental Good: NGO/PSA
PUBLIC RELATIONS: Best Use
FINALIST
GERMANY
The Most Illegal Beer
  • HeimatTBWA\
  • Muschicraft Beer Company
  • Social/Environmental Good: Brand
PUBLIC RELATIONS: Best Use
FINALIST
GERMANY
EDEKA "Merry Easter"
  • Jung von Matt AG
  • EDEKA Stiftung & Co. KG
  • Social/Environmental Good: Brand
PUBLIC RELATIONS: Best Use
FINALIST
GERMANY
Rights against the Right - The first trademark that stops trading Nazi merch.
  • Jung von Matt AG
  • Laut gegen Nazis
  • Effectiveness
PUBLIC RELATIONS: Best Use
FINALIST
GERMANY
Rights against the Right - The first trademark that stops trading Nazi merch.
  • Jung von Matt AG
  • Laut gegen Nazis
  • Small Budget/Big Idea
PUBLIC RELATIONS: Best Use
FINALIST
GERMANY
Rights against the Right - The first trademark that stops trading Nazi merch.
  • Jung von Matt AG
  • Laut gegen Nazis
  • Earned Media
PUBLIC RELATIONS: Best Use
FINALIST
ITALY
No Grey
  • Leo Burnett Italia
  • Fiat
  • Brand Loyalty
PUBLIC RELATIONS: Best Use
FINALIST
UNITED KINGDOM
I*mmigrant
  • OLIVER Agency
  • WorldRemit
  • Multicultural
PUBLIC RELATIONS: Best Use
FINALIST
GERMANY
#StopRepeatingStories
  • SERVICEPLAN GERMANY
  • Zentralrat der Juden in Deutschland
  • Multicultural
PUBLIC RELATIONS: Best Use
FINALIST
GERMANY
855-HOW-TO-QUIT-(OPIOIDS)
  • SERVICEPLAN GERMANY
  • Anzen Health
  • Healthcare
PUBLIC RELATIONS: Products & Services
FINALIST
GERMANY
AIZOME WASTECARE™ Industrial waste — certified as skincare.
  • SERVICEPLAN GERMANY
  • AIZOME
  • Environmental Effort
PUBLIC RELATIONS: Best Use
FINALIST
The First Edible Mascot
  • Weber Shandwick
  • Kellanova Pop-Tarts
  • Events & Stunts
PUBLIC RELATIONS: Best Use
FINALIST
Translators
  • Weber Shandwick
  • U.S. Bank
  • Social/Environmental Good: Brand
PUBLIC RELATIONS: Best Use