Winners Gallery

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Script/Copywriting
Battle Cries
  • Finalist
  • CAMPAIGN
  • PHILIPPINES
  • Wizard Manila
  • Buscopan Venus
AUDIO/RADIO: Craft Script/Copywriting
  • Raul Castro - Chairman/CEO, Chief Creative Officer
  • Allan Almeda - Group Creative Director
  • Francis Ganuelas - Associate Creative Director
  • Kim Turingan - Copywriter
  • Bambi Reyes - Managing Director
  • Kieron Sagad - Associate Business Group Director
  • Jane Minlay - Account Manager
  • Ton Kimseng - Creative Operations Manager
  • J Ann Mirasol - ASEA Brand & Innovation – BEP Lead
  • Vanee Gosiengfiao - ASEA Brand & Innovation Head
  • Javier Campopiano - Global Chief Creative Officer
  • Mariel Cruz - Producer
  • Topper Fabregas - Acting Director
  • Eddieboy Vargas - Sound Engineer
  • Japs Concepcion - Caster

Explore Other Winners

Social/Environmental Good: NGO/PSA
TAIWAN
Hear My Last Wish
  • Leo Burnett Taiwan
  • Taiwan Organ Sharing Registry & Patient Autonomy Promotion Center
  • Gold
DIRECT: Best Use Social/Environmental Good: NGO/PSA
Social/Environmental Good: Brand
FRANCE
WoMen's football
  • Marcel
  • Orange
  • Gold
FILM: Best Use Social/Environmental Good: Brand
Film - TV/Cinema
Translators
  • McCann Detroit
  • U.S. Bank
  • Gold
FINANCIAL: Use of Discipline/Medium Film - TV/Cinema
Media/Entertainment/Events
UNITED KINGDOM
THE EVERYDAY TACTICIAN
  • McCann London
  • XBOX
  • Gold
BRANDED CONTENT/ENTERTAINMENT: Product & Services Media/Entertainment/Events
Media/Entertainment/Events
UNITED KINGDOM
THE EVERYDAY TACTICIAN
  • McCann London
  • XBOX
  • Gold
ACTIVATION & ENGAGEMENT: Product & Services Media/Entertainment/Events
Community Building
USA
ADLaM: An Alphabet to Preserve a Culture
  • McCann New York
  • Microsoft
  • Gold
ACTIVATION & ENGAGEMENT: Best Use Community Building
Social/Environmental Good: Brand
USA
ADLaM: An Alphabet to Preserve a Culture
  • McCann New York
  • Microsoft
  • Gold
DIRECT: Best Use Social/Environmental Good: Brand
Film - Online
ARGENTINA
Hotel La Argentina
  • Mercado McCann
  • TyC Sports
  • Gold
BRANDED CONTENT/ENTERTAINMENT: Discipline Film - Online
Community Building
ARGENTINA
Hotel La Argentina
  • Mercado McCann
  • TyC Sports
  • Gold
ACTIVATION & ENGAGEMENT: Best Use Community Building
Real-Time Response
Goodbye Pies
  • Mischief @ No Fixed Address
  • Pizza Hut
  • Gold
PUBLIC RELATIONS: Best Use Real-Time Response