Winners Gallery

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PROMOTIONAL ITEMS
The Chicken McNugget of Love
  • Bronze
  • SINGLE
  • TBWA Switzerland AG
  • McDonald's
CREATIVITY IN COMMERCE: BEST USE PROMOTIONAL ITEMS
  • David Smadja - Chief Marketing Officer
  • Jean-Guillaume Bertola - Chief Marketing Officer
  • Severine Caspard - Marketing Mananger
  • Morgane Zillweger - Marketing Manager
  • Manuel Wenzel - Chief Creative Officer
  • Reto Clement - Creative Director
  • Mathias Bart - Senior Copywriter
  • Pedro Velasquez - Senior Art Director
  • Mark Levay - Art Director
  • Domenico Catena - Senior Video Producer
  • Maryna Pavilchkova - Account Director
  • Marcel Maegerle - Account Director
  • Agnes Meier - Head of Production
  • Toni Rubera - DTP
  • Noemi Rubera - DTP
  • Florian Studer - Producer
  • Harald Zwart - Director
  • Simon Drescher - DOP
  • Peer-Arne Sveistrup - Editor
  • Lukas Diem - Head of Strategy
  • OMD Switzerland - Media

Explore Other Winners

Technology
GERMANY
OREO x PAC-MAN SuperMarcade
  • Saatchi & Saatchi Germany
  • OREO
  • Finalist
DIRECT: Best Use Technology
Use of Broadcast/Streaming
GERMANY
Long COVID Mode
  • SAINT ELMOS GERMANY
  • Long COVID Europe
  • Finalist
DIRECT: Best Use Use of Broadcast/Streaming
Healthcare
GERMANY
Long COVID Mode
  • SAINT ELMOS GERMANY
  • Long COVID Europe
  • Finalist
ACTIVATION & ENGAGEMENT: Product & Services Healthcare
Mobile
GERMANY
WWF Save What You See
  • SAINT ELMOS GERMANY
  • WWF Deutschland
  • Finalist
ACTIVATION & ENGAGEMENT: Best Use Mobile
Social/Environmental Good: NGO/PSA
SPAIN
Piñata
  • Samy Alliance
  • PETA
  • Finalist
FILM: Best Use Social/Environmental Good: NGO/PSA
CORPORATE IMAGE/CONSUMER SERVICES/B2B
GERMANY
Berliner Originale
  • Scholz & Friends
  • Uber Eats
  • Finalist
COLLABORATIONS & PARTNERSHIPS: Products & Services CORPORATE IMAGE/CONSUMER SERVICES/B2B
Creative Use of Medium
GERMANY
Faces of Freedom
  • Scholz & Friends
  • Axel Springer Freedom Foundation
  • Finalist
AVANT-GARDE/INNOVATIVE: Avant-Garde/Innovative Creative Use of Medium
Typography
GERMANY
McDonald’s Crossroads
  • Scholz & Friends
  • McDonald’s
  • Finalist
OUTDOOR: Craft Typography
Billboards/Installations/Posters
GERMANY
McDonald’s Crossroads
  • Scholz & Friends
  • McDonald’s
  • Finalist
OUTDOOR: Best Use Billboards/Installations/Posters
Food/Drink/Restaurants
GERMANY
McDonald’s Crossroads
  • Scholz & Friends
  • McDonald’s
  • Finalist
OUTDOOR: Products & Services Food/Drink/Restaurants