Winners Gallery

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Digital/Mobile
AI vs. AI
  • Finalist
  • STUDENT CAMPAIGN
  • USA
  • Syracuse University, The Newhouse School
  • The New York Times
STUDENT: Medium Digital/Mobile
  • Brooke Hirsch - Copywriter
  • Mel White - Instructor

Explore Other Winners

Media/Entertainment/Events
UNITED KINGDOM
THE EVERYDAY TACTICIAN
  • McCann London
  • XBOX
  • Gold
BRANDED CONTENT/ENTERTAINMENT: Product & Services Media/Entertainment/Events
Media/Entertainment/Events
UNITED KINGDOM
THE EVERYDAY TACTICIAN
  • McCann London
  • XBOX
  • Gold
ACTIVATION & ENGAGEMENT: Product & Services Media/Entertainment/Events
Community Building
USA
ADLaM: An Alphabet to Preserve a Culture
  • McCann New York
  • Microsoft
  • Gold
ACTIVATION & ENGAGEMENT: Best Use Community Building
Social/Environmental Good: Brand
USA
ADLaM: An Alphabet to Preserve a Culture
  • McCann New York
  • Microsoft
  • Gold
DIRECT: Best Use Social/Environmental Good: Brand
Film - Online
ARGENTINA
Hotel La Argentina
  • Mercado McCann
  • TyC Sports
  • Gold
BRANDED CONTENT/ENTERTAINMENT: Discipline Film - Online
Community Building
ARGENTINA
Hotel La Argentina
  • Mercado McCann
  • TyC Sports
  • Gold
ACTIVATION & ENGAGEMENT: Best Use Community Building
Real-Time Response
Goodbye Pies
  • Mischief @ No Fixed Address
  • Pizza Hut
  • Gold
PUBLIC RELATIONS: Best Use Real-Time Response
Earned Media
Opendoor Halftime Showing
  • Mischief @ No Fixed Address
  • Opendoor
  • Gold
PUBLIC RELATIONS: Best Use Earned Media
Targeted Mailing/Programmatic Mailing
BRAZIL
Samsung ThrowBack Deals
  • MRM Brazil
  • Samsung
  • Gold
DIRECT: Best Use Targeted Mailing/Programmatic Mailing
REAL TIME RETAIL RESPONSE
It's About Ducking Time
  • MRM New York
  • Durex
  • Gold
CREATIVITY IN COMMERCE: BEST USE REAL TIME RETAIL RESPONSE