Launch
I AM NOT KING
- INNORED
- BURGER KING KOREA
- Finalist
DIRECT: Best Use Launch
Financial Well-Being
Talk Do It
- Interaction
- Talk Do It
- Finalist
PURPOSE: PURPOSE Financial Well-Being
Real-Time Response
PRINT: BEST USE Real-Time Response
Billboards/Installations/Posters
OUTDOOR: Best Use Billboards/Installations/Posters
Art Direction
OUTDOOR: Craft Art Direction
ART DIRECTION
PRINT: CRAFT ART DIRECTION
eSports
Unseen Goals
- Joystick, FIFCO
- Imperial FIFCO
- Finalist
SPORTS: Best Use eSports
FIFA World Cup
Unseen Goals
- Joystick, FIFCO
- Imperial FIFCO
- Finalist
SPORTS: Best Use FIFA World Cup
Social/Environmental Good: Brand
PUBLIC RELATIONS: Best Use Social/Environmental Good: Brand
Media/Entertainment/Events
ACTIVATION & ENGAGEMENT: Product & Services Media/Entertainment/Events