Tyler DeAngelo is CCO at movement marketing firm StrawberryFrog where he oversees the creative department.

Prior, he was part of the leadership team responsible for developing internal creative capabilities at WME | IMG.
Prior to WME Tyler helped launch Intel’s global advertising and branding campaign as well as led creative development on Verizon. Over the past 10 years, his distinct approach has produced work that is entertaining and effective – without looking or feeling like traditional advertising.

Tyler is also one of the founders and continues on the board of Jane Do, a chain of female empowerment based fitness studios. 

Icaro is the Chief Creative Officer of Hill Holliday, where he is responsible for the creative vision of one of the most legendary agencies in the world.

Prior to Hill Holliday, Icaro was the Global Chief Creative Officer for Havas Health & You, the largest Health focused advertising network in the world, where he worked with over two dozen CCOs in nearly 60 offices around the globe. 

While there, he led the rebranding of the company and pushed for digitally led non-traditional ideas that connected with people on an emotional level.

Before Havas, Icaro was the US CCO at Arnold Worldwide, where he completely revitalized the agency’s creative reputation and pushed its work away from traditional TV into big ideas that earned a disproportionate amount of attention. Carl’s Jr., Hardee’s, Sam Adams and Hilton were among the new business wins, which complimented the fact that the agency had its best-ever result at Cannes, D&AD, the One Show and the Effies.

Prior to Arnold, Icaro was the CCO at DDB NY. During his time at DDB, he led the creative department to important new business wins, bringing Heineken, Tecate and Dos Equis as well as Time Warner Cable to the agency portfolio. DDB NY was the most-awarded DDB within North America for his entire tenure with the agency.

Icaro was also the founding partner and CCO of Wieden+Kennedy São Paulo, where he started the agency at his partner’s kitchen table and led it to a 200-person shop after winning global, regional and local pitches that included Coca-Cola’s FIFA World Cup Global AOR, Heineken, Nike, Diageo, Mondelez, P&G and a handful of Brazilian iconic clients. Through five years of his leadership, Wieden+Kennedy SP became one of the most respected agencies in Brazil.

He has led creative work for some of the biggest brands in the world. Coca-Cola, Nike, Old Spice, Heineken, Jack Daniels, Johnson & Johnson, Jeep, HP, Santander Bank, Mondelez, Merck, Sanofi and Progressive Insurance, to name a few.

For seven years, he also worked alongside Hall of Famer and late basketball legend Kobe Bryant on several projects, from Kobe’s 20th year with the NBA to an effort to keep American kids in sports.

Icaro has judged and won all major creativity and effectiveness awards in our industry several times over, being ranked by Ad Age as the most-awarded creative in the world in 2008.

For Battery founding partner/CCO Philip Khosid, advertising is the culmination of his experiences trying to live the biggest life possible. As for those experiences, Toronto-born Philip was planting the seeds of a young Art Director early on, designing flyers and animated visuals for the 90s club scene. The most fortuitous mistake was ignoring his pre-med studies at university, with those carefree days (reckless, some could say) informing Philip’s approach to leading both creative and strategy at Battery.  

Previously, he was the Executive Creative Director of DARE NYC, LA and Toronto, and also led teams at Grey Worldwide and BBDO. Launching Battery in 2014, Philip assembled a team of top creatives from Chiat, Deutsch, Saatchi and 72. Since then, the agency’s work has seen accolades from the big five awards shows, and in 2016, Philip was also named among AdAge’s 40 under 40. 

Given his anti-establishment spirit – part punk, part pirate – paired with his ‘live the biggest life’ philosophy, it’s no surprise that Philip doesn’t consider ‘vice’ a dirty word. As he says, “Exploring a vice means you aren’t blindly consuming; you’re becoming an expert and connoisseur of something with intent. It only turns negative when it becomes over-consumption.”

Philip’s instinct for reexamining the popular point of view comes through in the work that Battery produces – advertising created for clients and consumers, not for industry peers. (“We’re monopolizing someone's time without their permission. I think we owe it to them to entertain them in one way or another.”) Whether that calls for pyrotechnics and effects, or deafening silence – it always starts with the biggest, purest form of an idea. Then, says Philip, that idea needs to be constantly questioned and pushed against. “Not to shock for shock’s sake, but let’s not sit around with platitudes. I want to get to the morsel of the truth - that’s when advertising becomes an art form.”