Winners Gallery
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Lose Yourself in a Book
- Gold
- CAMPAIGN
- CHINA
- Cheil PengTai Beijing/Cheil Hong Kong
- Penguin
- Paul Chan - CCO
- Wei Xu - CD
- Lili Jiang - CD
- Ivan Au - CD
- Ivan Au - AD
- Tengtao Yuan - AD
- Zhengsong Qi - AD
- Changming Yang - AD
- Paul Chan - Copy Writer
- Wei Xu - Copy Writer
- Lili Jiang - Copy Writer
- Yuhan Zhao - Copy Writer
- Agnes Ho - Copy Writer
- Xiaoshan Zheng - Copy Writer
- Suyuan Xu - Copy Writer
- Junli Hu - Illustrator
- Alan Wong - Illustrator
- Kuri Huang - Illustrator
- Lulu Chen - Illustrator
Explore Other Winners
Brand Development: National
Zitrön – The Ënd of an Ëra
- Havas Germany / Düsseldorf
- CITROËN DEUTSCHLAND
- Silver
Small Budget/Big Idea
Cultural Heirs "Voice of the Wall"
- HEIMAT, Berlin
- Voice of the Wall - Spot
- Silver
Art Direction
German Federal Association of Funeral Directors "My Coffin"
- HEIMAT, Berlin
- German Federal Association of Funeral Directors
- Silver
Corporate Image
McDonald’s "McFamilies"
- HEIMAT, Berlin
- McDonald’s
- Silver
Ambient
McDonald’s "McFamilies"
- HEIMAT, Berlin
- McDonald’s
- Silver
Film
Blowing Bubbles
- HFF Munich Film School
- UEFA
- Silver
Script/Copywriting
Smaht Pahk
- Innocean USA
- Hyundai Motor America
- Silver
Branded Content/Entertainment
BELIEVE IT OR NOT
- Innocean Worldwide
- HYUNDAI CARD
- Silver
Food/Drink/Restaurants
What's Your Name?
- iris Worldwide
- Starbucks
- Silver
Branding
Secrets
- Joe Public United
- Nedbank
- Silver