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PACKAGE & PRODUCT DESIGN
myPiggy - Germany’s First Smart Piggy Bank
  • Finalist
  • SINGLE PLUS
  • GERMANY
  • Cheil Germany GmbH
  • myPiggy - Germany’s First Smart Piggy Bank
START-UP: BEST USE PACKAGE & PRODUCT DESIGN
  • Clemens Lango - Executive Creative Director UX
  • Sascha Kirpal - Director Service Design & UX Concept
  • Andreas Gruyters - Head of Design
  • Martin Maczurek - Head of UX
  • Sebastian Staats - Technical Director
  • Maro Rudolf - Digital Senior Strategist
  • Olga Potempa - Senior Copywriter
  • Sonja Fritsch - Senior Art Director
  • Stefan Prilipp - Business Director
  • Janine Krämer - Senior Account Manager
  • Maximilian Kortmann - Senior Concept Designer
  • Alexander Schnepp - UX Strategy Designer
  • Lukas Barrenstein - Senior UX Designer
  • Alexander Neusinger - Senior UX Designer
  • Thomas Kaplanek - UX Designer
  • Marco Heutink - Creative Director UX
  • Joern Welle - Executive Creative Director
  • Christoph Fischer - Executive Technical Director
  • Sami Qassiti - Project Manager
  • Jorge Perez Holder - Strategy Director
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Best Innovation
 USA
Very Rare to Very Real
  • McCann Health New Jersey
  • Acquired Thrombotic Thrombocytopenic Purpura (aTTP)
  • Finalist
THE FUTURE NOW: BEST USE Best Innovation
Packaging
 BRAZIL
Mother's Milk Donate Glass Bottle
  • McCann Health Sao Paulo
  • NGO Eu Apoio Leite Materno
  • Finalist
Design: Products & Services Packaging
Positive World Impact
 GERMANY
The Free Speech Update
  • Miami Ad School Europe Hamburg
  • Adobe
  • Finalist
STUDENT: Medium Positive World Impact
Children- Health, Happiness and Safety: Brand
 SPAIN
#ToyStrike
  • MRM Madrid
  • Ministerio de Consumo. Gobierno de España.
  • Finalist
PURPOSE (Formerly Positive World Impact): Public Service Children- Health, Happiness and Safety: Brand
Real-Time Response
 PHILIPPINES
The Mobile Charger
  • Nissan Philippines, Inc.
  • Nissan
  • Finalist
Outdoor: Best Use Real-Time Response
Food/Drink/Restaurants
 GERMANY
Ketchup To The Rescue
  • Ogilvy Germany
  • Curtice Brothers Ketchup
  • Finalist
Collaborations & Partnerships: Products & Services Food/Drink/Restaurants
Real-Time Response
 GERMANY
The Ketchup Ban
  • Ogilvy Germany
  • Curtice Brothers Ketchup
  • Finalist
PUBLIC RELATIONS: Best Use Real-Time Response
Use of Broadcast/Streaming
 GERMANY
The Spotify Charthack
  • Ogilvy Germany
  • Universal Music / CRO – BLESSED (feat. Capital Bra)
  • Finalist
Direct: Best Use Use of Broadcast/Streaming
Innovation
 GERMANY
The Spotify Charthack
  • Ogilvy Germany
  • Universal Music / CRO – BLESSED (feat. Capital Bra)
  • Finalist
Film Craft Innovation
Made for TV & Cinema
 THAILAND
Library
  • Ogilvy Thailand
  • Voiz
  • Finalist
Film: Best Use Made for TV & Cinema