Winners Gallery

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Ambient
Anti Look – the life-saving QR design
  • Bronze
  • SINGLE
  • GERMANY
  • Scholz & Friends
  • Mercedes-Benz Vans + Johanniter
Direct: Best Use Ambient
  • Matthias Spaetgens - Chief Creative Officer
  • Robert Krause - Managing Creative Director
  • Oliver Handlos - Executive Creative Director
  • Christoph Schlossnikel, Ramona Junggeburth, Olivier Nowak - Creative Direction
  • Kim Ilausky, Christoph Hof, Alexander Moers, Alexandre Levesque, Malte Preiss, Waldemar Grunt, Anna Cringle, Philip Maaß - Art Direction
  • Merlin Meiss, Jens Christl, Alannah Stritch - Copywriting
  • Yvonne Haupt, Heiko Franke, Felicitas Diepolder - Account Management
  • Jürgen Krugsperger - Motion Design
  • Maximilian Hentschel - UX
  • Agostino De Martino, Melanie Carels - Agency Producer
  • André Wagenzik - Photography
  • Waldemar Obermann - Direction, Cinematography
  • Fabian Lichtenberg, Stephan Vaske - Producers
  • Torben Brodersen - Editing
  • Claudia Hauptmann - Head of Marketing/Communication
  • Therese Raatz - Press spokesperson
  • Tanja Boettcher - Head of Online Communication
  • David Kreuziger - National Executive
  • Joerg Koch - Member of the Regional Board
  • Marion Friese - Marketing Director

Explore Other Winners

Automotive
ITALY
DO NOT DISTURB
  • Leo Burnett
  • Stellantis, Jeep Brand
  • Finalist
Film: Products & Services Automotive
ART DIRECTION
SAUDI ARABIA
Time to Redecorate
  • Leo Burnett
  • IKEA
  • Finalist
PRINT: CRAFT ART DIRECTION
Best Use of Music
GERMANY
The spider and the window
  • Leo Burnett GmbH
  • Samsung Electronics GmbH
  • Finalist
Branded Content/Entertainment: CRAFT Best Use of Music
Made for TV & Cinema
GERMANY
The spider and the window
  • Leo Burnett GmbH
  • Samsung Electronics GmbH
  • Finalist
Film: Best Use Made for TV & Cinema
VR/AR
VIETNAM
Juke "Music in a Can"
  • Leo Burnett Vietnam
  • Heineken
  • Finalist
Digital/Mobile: Best Use VR/AR
Packaging
JAPAN
ECOLATE
  • LIFULL
  • LIFULL
  • Finalist
Design: Products & Services Packaging
Best Original Music
GERMANY
Holy Night Shift
  • McCANN Duesseldorf
  • ALDI
  • Finalist
Film Craft Best Original Music
Acting
GERMANY
Holy Night Shift
  • McCANN Duesseldorf
  • ALDI
  • Finalist
Film Craft Acting
Best Innovation
Very Rare to Very Real
  • McCann Health New Jersey
  • Acquired Thrombotic Thrombocytopenic Purpura (aTTP)
  • Finalist
THE FUTURE NOW: BEST USE Best Innovation
Packaging
BRAZIL
Mother's Milk Donate Glass Bottle
  • McCann Health Sao Paulo
  • NGO Eu Apoio Leite Materno
  • Finalist
Design: Products & Services Packaging